Toursm Companies should invest in MICE - necessary factor for strongly developing economic of Viet Nam.
Toursm Companies should invest in MICE - necessary factor for strongly developing economic of Viet Nam.
MICE is type of sightseeing tourism combining events, conferences, seminars, rewards. This is considered an important factor to help the tourism industry develope rapidly in the coming time after the disease Covid-19.
Nguyen Cong Hoan - CEO Flamingo Redtours said that toursm companies have to focus on developing, updraging professionalism, connecting and selecting destinations and experience services for tourists clearly.
According to the forecast of the World Tourism Organization, until 2025, turnover from MICE toursm all over the world reaches over 1.400 billion USD, primarily in Erope Area, Asia – Pacific Area.
According to the Draft National Tourism Year Project 2023 at Binh Thuan with topic “Binh Thuan - Green Convergence” built The ceremony to announce the results of the final round and award the Vietnam Aspiration Contest: Phan Thiet become Leading MICE and Wellness Destination all over the world in 2045 in order to select excellent ideas in developing plan Phan Thiet City.
However, there are many challenges in managing and updraging new model at Viet Nam.
Service Human Resources are limited about quality and quantity, advertisement for MICE on international environment is bad. The funds is not stable that leads to distribution of restaurants, resorts. Service Suppliers do not active because of the disease Covid.
Important solutions are indentifition the strength of each areas, there are strategies for investing in facilities, developing service customers knowledge and skills for staff. Travel companies should cooperate with government for building exhibition at area, discount the price of tour, advertisement, building events in order to pay more attention to visitors.
Via Dau Tu Online