In August 2025, Lam Dong tourism is estimated to serve nearly 2 million visitors (up 1.93% over the previous month, up 29.39% over the same period last year); the number of visitor days served is estimated at 3,525 thousand visitor days (up 2.46% over the previous month, up 33.5% over the same period last year). The cumulative number of visitors in the first 8 months of 2025 is estimated at over 13.5 million visitors (up 16.32% over the same period last year); the number of visitor days served is estimated at over 24.5 million visitor days (up 19.64% over the same period last year).

TTC Love Valley Tourist Area (Lam Vien Ward - Da Lat, Lam Dong) is an attractive destination in the Central Highlands
The number of international visitors in August is estimated at over 74 thousand (up 5.7% over the previous month, up 1.46% over the same period last year); the number of days served is estimated at 148.4 thousand (up 5.7% over the previous month, up 2.23% over the same period last year). In the first 8 months of 2025, the number of international visitors is estimated at 840 thousand (up 33.2% over the same period last year); the number of days served is estimated at 2,239 thousand (up 31.83% over the same period last year).
During the month, the weather in the province had scattered rain in some places, causing tourism activities to increase slightly compared to the previous month but still maintain a fairly high increase compared to the same period last year; Tourism services continue to develop in a variety of forms. At NovaWorld Phan Thiet (Tien Thanh Ward, Lam Dong Province), the “Sports Festival 2025” event was held, organized by the Vietnam People’s Public Security Sports Association in coordination with NovaGroup, including many art programs, sports activities and the “Dzo! Fest 2025” Summer Beer Festival, attracting the attention of many people and tourists.
At the same time, at TTC Love Valley Tourist Area (Lam Vien Ward - Da Lat, Lam Dong), the 1st Vietnam Talent Chef Competition - 2025 took place with the theme “Flavors of the Highlands & Sea”. At the same time, travel activities, entertainment, support services and other types of services took place stably, continuing to be enhanced to meet the needs of sightseeing and relaxation of tourists and local people.
According to Binh Thuan Tourism